The Evolution of Casino Loyalty Programs

août 7, 2025 | Posted by Olivier Cartieri

Casino loyalty schemes have evolved considerably over the decades, progressing from simple punch cards to sophisticated digital systems. These schemes are developed to incentivize players for their patronage, offering multiple incentives such as free participation, food, and special event access. According to a 2023 analysis by the American Gaming Association, nearly 80% of casino patrons [...]